Bouncing right back onto our screens after a highly successful first half of 2013, the members of 4minute return with their summer single, “Is It Poppin’?”, which so happens to be the question of the hour. Is it?
I don’t know about this one. I’ll keep my thoughts on the song to a minimum, because I may or may not review it eventually, but I’m finding it difficult to follow 4minute on this song. The hook – if there is one – isn’t railing me in at all, which leaves me in an odd position, especially as I’m looking at all of the members having a jolly good time. They look happy and excited, but the song only partially meets those two emotions for me. I’ll have to give this one another spin later, I think.
Anyway, on to what these brief MV posts are about: the eye candy!
I absolutely love the styling, and have been all year. I’m not too crazy about faking a pond so hard, though, because I think it would have been awesome to actually see 4minute shoot on location somewhere exotic. Fake plants are never cute, not even in a glossy K-Pop music video.
Another detail that made me laugh a little (for the wrong reasons, probably) was watching this group of people just stand there as their house caught on fire. Ideally, you’d like to be out of a burning building before the sprinkler system is activated. The meaning and point of it was made clear, so I guess it worked, but again DON’T DO THIS AT HOME KIDZZZ.
Also, I see what you did there, Cube.
What are your thoughts on 4minute’s new single and MV? Is it poppin’? … har har.